I was eagerly planning to revisit some of the neighborhoods with lòngtáng on my forthcoming trip to Shanghai and add to my inventory of candid photography, but was disappointed to read that large areas of Laoximen; one of the most well known of these neighborhoods, are being demolished by the city's government in the name of modernizing the area and raising living standards.
Taking the first step: Approach the client with already made photos. Visited a nice hotel during your last vacation? The hotel’s management will probably be very happy to publish your images if they are good. Most likely they won’t pay you as they did not order the images from you, but they will give you a credit under the photo. But this would be a good start as you’re now published and have a working relationship with a known brand for your CV.
Contacting editors via email can be the best way to have your work seen. Be sure to know the publication before you approach them, and then send through an email with a story/photo feature idea that you believe will fit their publication perfectly. Make sure your pitch is relevant, straight to the point and time sensitive; most print publications will have issues ready months in advance so it’s worth checking their advertising cut-off dates in order to work out what type of content they’ll be after at what time of year. Pitching a summer photo feature when they’re working on winter destinations won’t get you very far!
Approaching a new client can be a lot easier if you happen to be visiting that region, or if it’s where you are based. Start local and contact businesses who you regularly use or that have less than desirable images on their website…put together a proposal and they’ll more than likely say yes if it benefits them! If they’re just starting out on social media you can offer to create a library of social media images they can use over a 3-6month period to generate interest in their product/region.
Justin Zackham has been working on his bucket list for years. The screenwriter is credited with inventing the concept when he wrote the script for the 2007 film "The Bucket List." Now he, his wife and his two children are aiming to complete a bucket-list goal of being the first family to visit every country in the world, and are chronicling their travels on Instagram (@thisbucketlistlife). He says a bucket list should be surprising and personal. “There’s something to be said for getting out of your comfort zone. For me, it’s just about seeing as much as I possibly can in the time I’ve been allotted.” He shares some of his list with Larry Bleiberg for USA TODAY.
A pretty picture is not enough. It needs to be high quality and it needs to be original. For magazines, you need to consider issues such as leaving space on the image for word placement, positioning your subject off-centre so it doesn’t fall down the page join, and possibly placing the subject on the right-hand side of a landscape shot for maximum impact.