"Back when we started Wanderlust, we would invite photographers in with their portfolios. Nowadays, although we do commission some work, we increasingly use online stock libraries to find images for this website and for our magazines. On the one hand, they libraries have a wide range and make it very easy to search. On the other hand, we can find ourselves wading through pages of very average shots that don't offer anything different or fresh. And, so often we struggle to find what we need due to poor tagging by the photographers."
Approaching a new client can be a lot easier if you happen to be visiting that region, or if it’s where you are based. Start local and contact businesses who you regularly use or that have less than desirable images on their website…put together a proposal and they’ll more than likely say yes if it benefits them! If they’re just starting out on social media you can offer to create a library of social media images they can use over a 3-6month period to generate interest in their product/region.