Various consumer rights organizations and activists called for the creation of a government mandated “Bill of Rights” to protect air travelers from future experiences similar to the one previously described. On February 20, 2007, jetBlue released an apologetic response to the events that had taken place less than a week before with the creation of their Customer Bill of Rights, which offers financial reciprocation if a customer's flight is delayed or cancelled.[99]
Travel info & tools while you’re on the go. FLIGHTS • Check flight status on any airline • Check TSA security wait times • Check FAA airport delays • See in-path flight tracking • See all flight schedules to find the next flight out HOTELS • Find hotels near you or by city • Sort by price, distance or traveler reviews • View hotels on an interactive pinpoint map • Review description, photos, amenities, local dining and attractions, transportation options, and traveler reviews • Check standard room rate & current price • Book directly online
Following the February 2007 incident in which the airline was forced to cancel nearly 1,700 flights due to winter storms, jetBlue's board of directors replaced founder and Chief Executive Officer David Neeleman with Dave Barger.[21] He had politicked the board, while Neeleman was busy publicly apologizing. Barger's ascendancy caused widespread demoralization in the ranks.[22] He became JetBlue's new Chief Executive Officer on May 10, 2007.[23] Neeleman, the company's founder and largest individual investor, became a nonexecutive chairman as a result of the change.[24]
Wilderness Adventures: Getting close to nature can be an experience of a lifetime, especially for those of us who spend most of our time working at a desk. There are many cool tours and safaris to go on in the United States that are great for kids and grown-ups alike. See the amazing Aurora Borealis (Northern Lights), polar bears, moose and other wildlife on one of the national parks or sign up for a week-long adventure. Find great things to do in the U.S.
As jetBlue gained market share, they found a unique positioning where they competed with other low-cost carriers (e.g. Southwest, and Frontier), as well as major carriers (e.g. American, United, and Delta). Amenities such as their live in-flight television, free and unlimited snack offerings, comfortable legroom, and unique promotions fostered an image of impeccable customer service that rivaled the major airlines, while competitive low fares made them a threat to low-cost no-frills carriers as well.[94] 

March 27, 2012: Flight 191 en route from New York City, to Las Vegas performed an emergency landing at Rick Husband Amarillo International Airport after the captain, Clayton Osbon, was locked out of the cockpit and subdued by passengers after he started acting erratically and ranting about terrorist. It is believed that Osbon suffered from an unspecified mental breakdown, and was treated by Northwest Texas Healthcare System. There were no fatalities.[148][149][150]
Following the February 2007 incident in which the airline was forced to cancel nearly 1,700 flights due to winter storms, jetBlue's board of directors replaced founder and Chief Executive Officer David Neeleman with Dave Barger.[21] He had politicked the board, while Neeleman was busy publicly apologizing. Barger's ascendancy caused widespread demoralization in the ranks.[22] He became JetBlue's new Chief Executive Officer on May 10, 2007.[23] Neeleman, the company's founder and largest individual investor, became a nonexecutive chairman as a result of the change.[24]

jetBlue also utilizes various forms of advertising media. They use print, online, and television ads as well as advertisements on popular social media sites including Hulu and YouTube. jetBlue emphasizes a secondary slogan, "If you wouldn't take it on the ground, don't take it in the air" poking fun at competitors with hidden fees, little, or no amenities and what jetBlue considers an unacceptable level of customer service.[97]
1590s, "act of appointing," from Latin destinationem (nominative destinatio) "purpose, design," from past participle stem of destinare "determine, appoint, choose, make firm or fast," from de- "completely, formally" (see de-) + -stinare, related to stare "to stand," from PIE root *sta- "to stand" (see stet). Modern sense (1787) is from place of destination, where one is "destined" to go.
6. Get credit or refunds for hotel price drops. If you find a lower price on Travelocity or a competitor site two or more days before your scheduled hotel check-in date, Travelocity will refund or credit you the difference. As with flight price drops, you’ll also receive a $50 coupon for a future hotel or hotel + flight package valued at $100 or more. To file a claim, fill out a Travelocity Price Guarantee application within two days after booking the hotel.

A new marketing strategy has been partnerships with professional sports teams and venues. As the official airline of the New York Jets, JetBlue has specially painted the exterior of one of their Airbus A320s (N746JB) in the team's colors. Aircraft N605JB is based on the design of the Boston Red Sox road uniform and sports a grey fuselage with navy lettering. This aircraft was unveiled in February 2012, just in time for the opening of the Red Sox new spring training facility in Fort Myers, Florida named JetBlue Park at Fenway South. Additionally, JetBlue and MasterCard have pledged to refund select flight purchases made online at JetBlue.com using a MasterCard.[96] JetBlue has also partnered with various other sports teams and sporting venues in cities they serve.
Golf Weekends: Great for team building and re-connecting with friends, golf getaways can include a day trip to a nearby public course or a weekend vacation to a luxury resort. Plan on PGA courses in California, check into a famous resort in Florida or play a few rounds on your business trip to Las Vegas. Best vacations for golfers can also mean a day trip to a nearby golf course which is fun and cheap.
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